A Random image from our database

Angell's Delicatessen and Party Service Drink Coca-Cola. Ice Cold. Big 12 oz. King Size.

Courtesy of ndblue123, all rights reserved
Location: Fort Collins, Colorado, United States
Time Period: 1950's
Type style: sans serif and script
Materials and methods: ghost sign, painted and other: brick
Purpose: advertisement and identification

Addtional Information: This coca-cola sign was for the new, 12 oz., king-sized bottle. The sign was painted by Don Brown in 1958. The cost of the sign back then was 50-60 cents per square foot. That would be about $400 for a 3-5 days worth of work. Today the cost would be $5 to 6 per square foot, plus labor. That comes out to be around $2,000-3,000. This sign was considered a privilage sign where Coca-Cola paid Angell’s Delicatessen to have the sign on the building. They could have paid them in cash or also used a trade off for placing their sign above theirs.

If you know the information currently marked as “unknown” in the image above, please update the tag!

An image database and journal dedicated to documenting and contextualizing letters and type on historic signs, broadsides, and buildings -- exploring their role in history, design, and society.

Historic Type Member List

Historic Type Member List

 

  1. army.arch
  2. bomobob
  3. cbGrab
  4. ChapterhouseInc
  5. davepatten
  6. fishingwishing
  7. IAN
  8. Jetscram
  9. Joe Architect
  10. kaszeta
  11. krstl_blu
  12. laura.type
  13. macleod1
  14. Marine Biologist
  15. ndblue123
  16. neshachan
  17. plasticfootball
  18. radioavon
  19. tee-off2
  20. vanhulsteynd
  21. VannahVonTerror